ABOUT ECOMMERCE101
Ecommerce101 is a Vancouver-based ecommerce development partner helping growing brands solve the technical and operational problems that appear as an online store becomes more complex.
We work across Shopify and WordPress & WooCommerce, combining development with conversion analysis, customer behavior, analytics, integrations, and day-to-day store operations. That wider view matters. A visually impressive storefront can still lose revenue through slow pages, broken tracking, awkward checkout flows, unreliable plugins, or inefficient work behind the scenes.
Our role is to understand the business problem, identify the technical cause, and deliver an improvement that works for customers and the team managing the store.
ECOMMERCE101
We document the work and create manageable systems rather than unnecessary dependence.
Ecommerce101 is led by Steffy Singh, an e-commerce technology and web development specialist with more than eight years of experience across WordPress & WooCommerce, Shopify, custom development, analytics, and digital optimization.
Her work has included managing multi-site e-commerce environments, leading developers, building custom plugins and automations, improving site performance, supporting promotions and email campaigns, and resolving the customer-facing issues that affect checkout, payments, shipping, accounts, and conversion.
We clarify the outcome before recommending a platform, plugin, app, or build.
We consider the storefront, data, integrations, operations, hosting, and customer journey together.
You receive practical recommendations, visible priorities, and direct access to the person responsible for the work.
We document the work and create manageable systems rather than unnecessary dependence.
If you need a partner who can move comfortably between business goals, customer behavior, and technical implementation, let’s talk.
✧ Shopify✧ Shopify Liquid✧ WordPress✧ WordPress & WooCommerce✧ PHP✧ JavaScript✧ React✧ GA4✧ Klaviyo✧ Cloudflare✧ Google Search Console✧ REST APIs✧ ShipStation